Men, motives, and markets

QRコード(所蔵情報)

フォーマット:

図書

責任表示:

{by} Wroe Alderson {and} Michael H. Halbert.

出版情報:

Englewood Cliffs, N.J. : Prentice-Hall, {1968}

形態:

118 p. illus. 23 cm.

著者名:

シリーズ名:

Prentice-Hall foundations of marketing series ;

書誌ID:

KB10023700

子書誌情報

所蔵情報

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内容目次情報

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1 図書 Dynamic marketing behavior, a functionalist theory of marketing Alderson, Wroe R. D. Irwin	7 図書 Patterns of market behavior Brennan, Michael Joseph, 1928-, Taft, Philip, 1902- Brown University Press
2 図書 Marketing behavior and executive action Alderson, Wroe Arno Press	8 図書 Patents and progress; the sources and impact of advancing technology Alderson, Wroe, Terpstra, Vern, Shapiro, Stanley J R. D. Irwin
3 図書 Planning and problem solving in marketing Alderson, Wroe, Green, Paul E. R. D. Irwin	9 図書 Market strategy Luck, David Johnston, Prell, Arthur Ely Appleton-Century-Crofts
4 図書 The meaning and sources of marketing theory Halbert, Michael McGraw-Hill	10 図書 Markets, market control and marketing reform; selected papers Bauer, P. T. (Péter Tamás), Yamey, Basil S. Weidenfeld and Nicolson
5 図書 Marketing and the computer Alderson, Wroe, Shapiro, Stanley J Prentice-Hall	11 図書 Markets and marketing in developing economies Moyer, Reed, Hollander, Stanley C., 1919-, American Marketing Association R. D. Irwin
6 図書 Marketing behavior and executive action : a functionalist approach to marketing theory Alderson, Wroe R. D. Irwin	12 図書 Traditional exchange and modern markets Belshaw, Cyril S. Prentice-Hall