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1.

図書
図書
1. The elements of marketing. 3rd rev. ed
by Paul D. Converse and Harvey W. Huegy
出版情報: New York : Prentice-Hall, c1946
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2.

図書
図書
2. Elements of marketing. 7th ed
[by] Paul D. Converse, Harvey W. Huegy [and] Robert V. Mitchell
出版情報: Englewood Cliffs, N.J. : Prentice-Hall, [1965]
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3.

図書
図書
3. The beginning of marketing thought in the United States and Fifty years of marketing in retrospect
Paul D. Converse.
出版情報: New York : Arno Press
シリーズ名: University of Texas. Bureau of Business Research. Studies in marketing ; no. 3, [etc.!
A Century of marketing ;
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4.

図書
図書
4. Elements of marketing. 5th ed
[by] Paul D. Converse & Harvey W. Huegy ; with the collaboration of Robert V. Mitchell
出版情報: Englewood Cliffs, N.J. : Prentice-Hall, c1952
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