Guerrilla marketing : easy and inexpensive strategies for making big profits from your small business

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フォーマット:

図書

責任表示:

Jay Conrad Levinson ; with Jeannie Levinson and Amy Levinson

言語:

英語

出版情報:

Boston : Houghton Mifflin, c2007

形態:

xii, 368 p. ; 23 cm

著者名:

書誌ID:

BA88989080

ISBN:

9780618785919 [0618785914]

子書誌情報

所蔵情報

詳細

主題:	Advertising; Marketing; Small business--Management
分類・件名:	LCC : HF5415 DC22 : 658.8 LCSH : Marketing LCSH : Small business -- Management LCSH : Advertising
LCCN:	2006033833
注記:	Includes bibliographical references (p. [343]-356) and index

内容目次情報

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1 図書 Small business management and entrepreneurship Stokes, David, Wilson, Nick South-Western Cengage Learning	7 図書 Effective small business management : an entrepreneurial approach Scarborough, Norman M., Wilson, Doug (Douglas L.), Zimmerer, Thomas Pearson Prentice Hall
2 図書 Entrepreneurial small business Katz, Jerome A., Green, Richard P. McGraw-Hill/Irwin	8 図書 Bigger profits for the smaller firm Wood, Edward Geoffrey Business Books
3 図書 Essentials of entrepreneurship and small business management Scarborough, Norman M. Pearson	9 図書 Using small computers to make your business strategy work Koff, Richard M. Wiley
4 図書 Small business management : an entrepreneur's guidebook Byrd, Mary Jane, Megginson, Leon C. McGraw-Hill Irwin	10 図書 Principles of marketing Kotler, Philip, 1931-, Armstrong, Gary Prentice Hall International
5 図書 Essentials of entrepreneurship and small business management Scarborough, Norman M., Wilson, Doug (Douglas L.), Zimmerer, Thomas Prentice Hall	11 図書 The elements of marketing Converse, Paul Dulaney, 1889-, Huegy, Harvey Wilborn, 1903- Prentice-Hall
6 図書 Consumer behavior and marketing strategy Peter, J. Paul, Olson, Jerry C. (Jerry Corrie), 1944- McGraw-Hill	12 図書 Elements of marketing Converse, Paul Dulaney, 1889-, Huegy, Harvey Wilborn, 1903-, Mitchell, Robert Victor Prentice-Hall