Marketing management casebook

QRコード(所蔵情報)

フォーマット:

図書

責任表示:

Davis, Robert Tyrrell ; Boyd, Harper W. ; Webster, Frederick E. ; Boyd, Harper W. comp

出版情報:

Homewood, Ill. : R. D. Irwin

形態:

viii, 744 p. : ill. ; 24 cm.

著者名:

書誌ID:

KB10062501

子書誌情報

所蔵情報

詳細

主題:	経済--企業．経営--経営管理

内容目次情報

ブックレビュー

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1 図書 Marketing management casebook Boyd, Harper W., Davis, Robert Tyrrell R. D. Irwin	7 図書 Marketing management : strategies and programs Guiltian, Joseph P., Paul, Gordon W. McGraw-Hill
2 図書 Readings in sales management Boyd, Harper W., Davis, Robert Tyrrell R. D. Irwin	8 図書 Marketing management : strategies and programs Guiltian, Joseph P., Paul, Gordon W. McGraw-Hill
3 図書 Marketing management Boyd, Harper W., Massy, William F. Harcourt Brace Jovanovich	9 図書 Industrial marketing and sales management in the computer age Kelleher, Robert F. CBI Pub. Co.
4 図書 Marketing research : text and cases Boyd, Harper W., Westfall, Ralph L. R. D. Irwin	10 図書 Management principles and practices : a contingency and questionnaire approach Thierauf, Robert J., Klekamp, Robert C., 1931-, Geeding, Daniel W. Wiley
5 図書 Marketing research : text and cases Boyd, Harper W., Westfall, Ralph L., Stasch, Stanley F. R. D. Irwin	11 図書 Industrial organization and management Davis, Ralph Currier, 1894- Harper
6 図書 Marketing management; cases from the emerging countries Boyd, Harper W., Stanford University. International Center for the Advancement of Management Education Addison-Wesley	12 図書 Management science in marketing Montgomery, David Bruce, Urban, Glen L Prentice-Hall